WHAT IS THIS ABOUT?
When you look at your workplace, or at your home, and think of what and how you want to accomplish there, you have to ask yourself "does this space do that?". If it does, you have the right spatial strategy solution. A place designed to success increases productivity, lifts morale, reinforces identity, facilitate proper interactions, boosts creativity, lifts the energy, and, above all, makes people smile.
We bring spatial solutions to support your strategies. We analyze and design spaces to conform to the processes and relations that lead to the realization of your goals. And vice versa, we analyze spaces and design strategies in accordance with the means of space and place.
Let us explain...
Strategy (στρατηγία" – stratēgia, Greek) has a number of definitions. Mostly it is defined as a method or plan chosen to bring about a desired future. Max Mckeown (2011) sees strategy as a human attempt to shaping the future, and to get to "desirable ends with available means". Strategy becomes ever necessary when it is known or suspected there are insufficient resources to achieve these goals. And since resources are rarely plentiful, strategy can be defined as the art and science of planning and marshalling resources for their most efficient and effective use.
Since every human action, as well as the very existence is related to space, strategies have their spatial dimension. The need for this dimension is quite obvious in terminology of Strategic planning, where strategy often takes the form of a roadmap. In the definition of strategic planning as "determining the direction of the organization through understanding current position and deciding on paths that lead to the defined goals and solutions", almost exclusively terms related to spatiality are used.
Consequently, and since the positions, paths, actions, policies and goals all exist or take place in actual spatial dimension, spatiality – whether defined as happening or existing in space, or as relating to, involving, or having the nature of space – is an important, though rarely considered aspect or resource of every strategy.
To achieve maximum of efficiency in implementing a strategy, all of "available means leading to the desirable end" should be analyzed and designed for their most efficient and desirable use. The resource not taken into account might become a hidden, but nonetheless efficient obstacle and impede the realization of the goals. Spatiality is an often-neglected aspect/resource of strategies, where the terms of spatiality are applied only as expression of human domain, and not the real space itself.
We approach the spatiality of strategies through spatial analysis, which includes a number of the formal and informal techniques that study entities – people, organizations, communities – using their topological, geometric, or geographic properties applied to structures at the human scale, human actions in space and effects of spatial characteristics in the human sphere.
Coming from different backgrounds, we utilize the contemporary disciplines of spatial and meta-spatial interpretations along with the traditional ones, ranging from psychology of space through interior design and architecture to Zen and Feng Shui. We employ different disciplines based on the requirements of each individual case, providing that optimal –functionally efficient and organizationally viable – individual strategic spatial solution will be reached.
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